Thursday, December 2, 2010

The famous digitally die for HIV/AIDS awareness


Singer Alicia Keys rests 'dead' in her digital coffin. 

    On December 1st awareness about the epidemic of AIDS was raised all around the world. The United States, however, was raising awareness in a different and unique way.

    One of the most interesting ways to raise money for this years AIDS awareness day was a website titled, “Keep a Child Alive – Digital Death”. The site is dedicated to saving lives from AIDS by sacrificing celebrities “digital lives” until they have raised a million dollars.

    This means that the selected celebrities (such as pop sensation Lady Gaga, R&B artist Usher, former NSYNC member Justin Timberlake, randomly famous Kim Kardashian, and even the boys from the MTV television show The Buried Life) have given up their access to their facebook and twitter accounts. The website claims, “…(they) are sacrificing their digital lives to help save millions of real lives affected by HIV/AIDS in Africa and India.”

    By visiting the site you can view videos of their ‘last testaments’ and their last posts via twitter or facebook before they ‘pass away’. The sites easy navigation can help the viewer understand who died and for what reason they died.

    In order to bring the celebrities digitally back to life the site encourages visitors to donate to their cause. People can donate via the internet or by texting a celebrities code to 90999.

    Even you can sacrifice your digital life by ‘making the ultimate sacrifice’. It lists how long you’ve been dead and how much money you’ve made while you were dead.

    The awareness project is mainly for those living in India, South Africa, Rwanda, Uganda, and Kenya. The donation can go for clinics in Uganda that provides living necessities, medical supplies for children in South Africa, and safe-house projects in India all for those living with HIV/AIDS for an entire year.


    To lean more, or to donate for the cause, go to http://buylife.org

- Carleigh Albers, Senior Mirror Editor

4 comments:

  1. Better idea, and I'm SURE this would raise more money. They could give up their REAL lives to save real lives. For every hundred million donated, one of them goes out Kurt Cobain Style. Best idea ever.

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  2. Or they could just donate some of the money in their pools full of liquid gold to charity instead of doing a publicity stunt.

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  3. Agree with Hank on this

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  4. Kurt Cobain is actually still alive. His death was faked by a Bear that morphed into Kurt Cobain after a tragic incident at a concert. They say Kurt turned into the bear, but I hear he's walking around in Mexico somewhere.

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